Privacy policy

Privacy Policy

Last updated: November 12, 2026

1. Introduction

Welcome to Pawelto ("we," "us," or "our"). Pawelto operates the website https://pawelto.com, a pet products brand currently in its pre-launch phase.

Our website allows visitors to explore our upcoming products and join a waitlist to receive product launch notifications and early access information.

This Privacy Policy explains how we collect, use, store, and share your personal information when you visit our website, join our waitlist, or contact us.

2. Data Controller

The data controller responsible for your personal information is:

3. Personal Information We Collect

Depending on how you interact with our website, we may collect:

Information you provide directly:

  • Your email address when you join our waitlist.

  • Your name, email address, and any other information you voluntarily provide when contacting us.

  • Your communication preferences.

Information collected automatically:

  • IP address and approximate location.

  • Device type, browser type, and operating system.

  • Pages visited and interactions with our website.

  • Referral sources, including advertising campaigns.

  • Cookie identifiers and consent preferences.

Pawelto is currently in its pre-launch phase. We do not currently accept orders or payments through our website.

4. How We Use Your Information

We use personal information to:

  • Manage our product waitlist.

  • Notify you when our products become available.

  • Provide early access information you have requested.

  • Respond to your questions and inquiries.

  • Understand how visitors interact with our website.

  • Measure the effectiveness of our advertising campaigns.

  • Maintain website security and functionality.

  • Comply with applicable legal obligations.

Joining our waitlist does not automatically subscribe you to unrelated promotional communications.

5. Legal Basis for Processing

Where the General Data Protection Regulation (GDPR) applies, we process personal information on the following legal bases:

  • Consent: To send requested waitlist notifications and use optional analytics or advertising technologies where consent is required.

  • Legitimate interests: To operate, maintain, and secure our website and respond to general inquiries, provided these interests do not override your rights.

  • Legal obligations: To comply with applicable laws and regulations.

You may withdraw your consent at any time without affecting the lawfulness of processing carried out before withdrawal.

6. Waitlist and Email Communications

When you join our waitlist, we collect your email address to notify you about the availability and launch of the product you are interested in.

You may unsubscribe from these communications at any time using the unsubscribe option provided in our emails or by contacting vrgrn14@gmail.com.

We will not use your waitlist subscription to send unrelated promotional emails without an appropriate legal basis.

7. Cookies and Analytics

Our website uses cookies and similar technologies to provide essential functionality, remember your preferences, and, where permitted, understand website usage and measure advertising performance.

We use the following categories of cookies:

  • Essential cookies: Required for website functionality and security.

  • Analytics cookies: Used to understand how visitors interact with our website.

  • Marketing cookies: Used, when enabled, to measure advertising performance and support relevant advertising.

We use Google Analytics 4 (GA4) to analyze website traffic and visitor interactions.

For more information about Google's privacy practices, visit:

https://policies.google.com/privacy

You can manage your cookie preferences through our website's cookie banner or cookie settings. Where required by law, optional analytics and marketing technologies will only be activated after you provide consent.

8. Meta Advertising

Pawelto may advertise on Facebook and Instagram through Meta Platforms.

Visitors arriving from Meta advertisements may be identified through campaign tracking parameters included in the website link.

If we enable Meta Pixel or Meta Conversions API, these technologies may collect information about website visits, device identifiers, and interactions such as waitlist sign-ups to measure advertising effectiveness and optimize campaigns.

Where required by applicable law, these advertising technologies will be used only with the appropriate consent.

Meta may process information in accordance with its own privacy policy:

https://www.facebook.com/privacy/policy/

9. How We Share Personal Information

We may share personal information with service providers necessary to operate our website and communications, including:

  • Shopify: Website hosting, store infrastructure, and related services.

  • Google: Website analytics and measurement services.

  • Meta Platforms: Advertising and campaign measurement, when applicable.

  • Email service providers: Delivery and management of requested waitlist communications.

We may also disclose information where required by law or to protect our legal rights and website security.

We do not sell personal information for monetary compensation. Certain advertising-related disclosures may constitute "sharing" or a "sale" under applicable US state privacy laws.

Where applicable, you may exercise your rights to opt out of such activities.

10. Relationship with Shopify

Our website is powered by Shopify. Shopify processes personal information to provide website hosting, infrastructure, security, and related services.

For information about Shopify's privacy practices and your rights, visit:

https://www.shopify.com/legal/privacy

You may also visit Shopify's Privacy Portal:

https://privacy.shopify.com/en

11. International Data Transfers

Our service providers may process personal information in countries outside Hungary and the European Economic Area, including the United States.

Where required, international transfers are subject to appropriate safeguards, such as adequacy decisions or Standard Contractual Clauses approved by the European Commission.

12. Data Retention

We retain personal information only for as long as necessary for the purposes described in this Privacy Policy.

Waitlist email addresses are retained until you unsubscribe or until they are no longer needed for the relevant product launch, whichever occurs first, unless further retention is legally required.

Analytics information is retained according to our analytics service settings.

We may retain limited information where necessary to comply with legal obligations, resolve disputes, or respect your communication preferences.

13. Your Privacy Rights

Depending on your location and applicable law, you may have the right to:

  • Access your personal information.

  • Correct inaccurate information.

  • Request deletion of your information.

  • Restrict or object to certain processing.

  • Receive a copy of your information in a portable format.

  • Withdraw your consent.

  • Opt out of targeted advertising or certain disclosures of personal information.

  • Lodge a complaint with a relevant data protection authority.

You can exercise these rights by contacting vrgrn14@gmail.com.

If you are located in the European Economic Area, you may also contact your local data protection authority.

In Hungary, the relevant authority is the Hungarian National Authority for Data Protection and Freedom of Information (NAIH):

https://www.naih.hu/

14. Children's Privacy

Our website is not directed toward children under the age of 13, and we do not knowingly collect personal information from children under that age.

If you believe a child has provided us with personal information, please contact us so we can take appropriate action.

15. Data Security

We take reasonable measures to protect personal information against unauthorized access, disclosure, alteration, or loss.

However, no website, electronic storage system, or method of internet transmission can be guaranteed to be completely secure.

16. Changes to This Privacy Policy

We may update this Privacy Policy as our website, products, and services develop.

When we begin accepting orders and payments, we will update this policy to reflect our actual e-commerce operations.

Any changes will be published on this page with an updated effective date.

17. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Pawelto

Email: vrgrn14@gmail.com

Website: https://pawelto.com